Internet Marketing vs. App Marketing – The Comparison

What is Internet Marketing?

Internet marketing is also generally termed as online marketing or web marketing. This is nothing but an effective way of marketing your merchandises, stocks or services on the internet.

In internet marketing you have to concentrate on few vital areas such as SEO, PPC marketing, social media marketing, ad placements etc. The objective of internet marketing is to drive as much traffic as possible to the website. The site owner need not worry about the number of ad clicks or about the product being sold from the website.

Coming to App Marketing, here the app marketer has to concentrate more on the number of app downloads and its usage. The app marketer or developer has to target the right audience and should give a tough competition to other competitors.

The job of an app marketer doesn’t end here, he/she has to drive enough traffic to the website, track reviewers and request them to review the app. Also, promote the app through social media sites like Facebook, Twitter, LinkedIn and blog sites to gain more popularity. Overall, the app marketer has to make maximum number of people to download the app. Share an interest in your type of app by leaving guest comments on blogs and forums before launching the app.

There is no readymade formula available to gain a position in the market. It’s up to you to work out all possible ways for gaining recognition in today’s competitive world. You have to define your liability by taking the right steps to reach your distinct audience.

We shall discuss this in detail in the upcoming blogs. Till then have a great time reading, analyzing and adopting the methods to make your app a successful one in the market.

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